Limited Series
Future of TV series

This video series explores the state of the streaming ad industry.

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Apple’s AI-hype at WWDC underlines its position as the final boss of Big Tech

The dreaded ‘web eraser tool’ did not materialize, but privacy continues to cloud insights on Apple users.

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Publishers’ newest workforce diversity reports reveal mixed results in efforts to diversify newsrooms

The latest versions of annual reports on workforce demographics from Gannett, NPR and The New York Times (as well as Condé Nast, Hearst and Vox) show mixed results in companies’ efforts to diversify their newsrooms.

Research Briefing: Publishers invest in programmatic ads despite budget and data challenges

In this edition of the Digiday+ Research Briefing, we examine how publishers are continuing to invest in programmatic ads despite budget and data challenges, how the “Fortnite” ecosystem is having its YouTube moment, and how a new TikTok social impact program could help keep creators on the app even in light of its uncertain future, as seen in recent data from Digiday+ Research.

Special Edition
The third-party cookie primer

This editorial package from Digiday will help marketers navigate the phase-out of the third-party cookie in Google Chrome browsers.

Marketing

Photograph of IAB Tech Lab's Anthony Katsur.

The IAB Tech Lab CEO on how ‘nothing will be the same’ in digital advertising

Talking ahead of the industry standards body’s annual conference, and 10th anniversary, Anthony Katsur discusses its challenges.

Cannes unveiled: Where to see, be seen, and unwind on the French Riviera

Grab your shades and let’s dive into the glam and occasional absurdity of Cannes’ social whirlwind. Here’s the scoop on the hottest spots to visit while you’re in town.

Ad verification is under fire: Ad execs are questioning its role as protector

Ad verification technologies are the scapegoats whenever there’s a blunder in advertising. So it was no surprise when recent ad tech snafus dragged these companies into the spotlight.

Future of TV

Future of TV Briefing: 5 trends to track in this year’s upfront market

This week’s Future of TV Briefing looks at the changes that may — or may not — transpire during this year’s upfront cycle.

Future of TV Briefing: How TV and streaming companies’ advertising businesses fared in Q1 2024

This week’s Future of TV Briefing looks at what TV and streaming companies’ latest quarterly earnings reports indicate about the state of the TV and streaming ad business.

Future of TV Briefing: One area where the upfront measurement currency conversation is advancing

This week’s Future of TV Briefing looks at the state of play for measurement currencies as advanced audiences become a focal point in this year’s upfront market.

Media Buying

Media Buying Briefing: CourtAvenue aims to be a pioneer in a new offering: AI AOR

The mini holding company is once again pushing aggressively into the AI space, launching two new product/services with the goal of creating a new category of client

AI Briefing: How top brands are saving more time and money with generative AI

Marketing leaders from Mondelez, Diageo, Mastercard and Mars PetCo discussed how they’re using AI in their advertising strategies

How AI’s energy needs conflict with media agencies’ carbon reduction efforts

As if AI didn’t present enough existential challenges to the world in general — with fears of hallucinations, misinformation and SkyNet taking over, among other worries — its massive energy needs represent the latest stumbling block.


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Fashion
Fashion Briefing: What to do with all those counterfeit bags

The RealReal opened a pop-up on NYC’s Canal Street on Thursday stocked with 35 styles of luxury handbags, but none of them are for sale. The reason: They’re all fake.

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Marketing
Research Preview: Expanding retail media networks

In this edition of the weekly briefing, we give a sneak peak to upcoming Modern Retail+ Research focused on retail media networks. 

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